TeleSUR English: Surface Level Website Analysis

TeleSUR English is unique in today’s media environment.

Unlike other media news companies wholly or partially funded by foreign governments – such as BBC and Britain; RT and Russia, 24 and France – TeleSUR English is avowedly socialist in its political orientation. There are no red flags or five pointed stars in its masthead to indicate this but it is evident in other ways.

He Who Pays the Piper Calls the Tune

TeleSUR’s main financial supporter is Venezuela, ruled by the United Socialist Party of Venezuela.

Additionally the non-current event content shared on their social media pages includes quotes and photos from socialists such as Rosa Luxembourg, the Black Panther Party, Patrice Lumumba; people that were sympathetic to socialists like Dr. Martin Luther King Jr; and a variety of other socialist related content.

In their About Me section, TeleSUR English claims that they want to be “A space and a voice for the construction of a new communications order” centered around the subject of  “Global South” an allusion to social, political and economic justice.

Why I Decided to Review TeleSUR English’s Digital Footprint

In December of 2017, a few months after I left a job as a Creative Director at a major marketing firm, I decided to make a case study on TeleSUR English that I would later publish on Medium.

To accomplish this I looked underneath the proverbial hood of this modern iteration of a radical newspaper to see what was doing well and what needed to be changed.

My intent in looking at various key performance indicators I’d previously used in the digital media strategy and marketing realm to compare to Russia’s attempt to influence America.

On first look, what I discovered was disconcerting, but as I continued to research, something more nefarious emerged.

Why What I Discovered on Reviewing TeleSUR English Required A Public Report

Why? I’m not sure but I imagine that it has to do with fact that I uncovered at TeleSUR English what looks to be corruption and gross incompetence, if not sabotage.

How do I know this?

Some of the bad stats were intentionally produced to be misleading as to the level of success of TeleSUR English’s operations.

Some of the bad stats were intentionally produced as the person directing operations was either incompetent or is trying to purposely sabotage TeleSUR English’s operations.

Future Historians Will Refer to The First 5 Years of TeleSUR English’s Wasted Money and Opportunities as it’s Lost Half-Decade

If someone should write about the history of TeleSUR English they will refer to it as The Lost Half Decade. Why? Because of how badly TeleSUR English has been directed since its inception in the digital realm. How bad is it? Below is an explanation as to why it happened as well as several examples of the criminal-level incompetency that I’ve discovered.

Worthless Metrics Promoted as Meaningful

In the description on his LinkedIn account, Pablo Vivanco writes the following:

“With a reduced staff and budget, improved metric outreach by over 2000% in under 12 months”

As impressive a number as 2000% is, anyone that’s done any sort of digital marketing, growth hacking or any kind of content marketing strategy will tell you – outreach by itself is an entirely meaningless metric.

Nobody cares about the numbers of emails sent that are never opened; the number of dofollow links placed on low Domain Authority user-generated webpages; or the links posted on websites that are never read, etc. Google, especially, doesn’t care about these.

While this number can be useful in comparison to something else over time – for instance outreach numbers in relationship to A/B testing email headers, only someone that doesn’t have a professional understanding of digital media ecology would self-publicize about such a metric, let alone authorize the spending of tens of thousands of dollars to achieve such a metric.

Key performance indicators that ought to be monitored to track and map improvement include the following:

  1. Number of email subscriptions.
  2. Genuine number of followers of social media accounts.
  3. Genuine engagement level on social media accounts.
  4. Domain authority.
  5. Brand/website awareness.
  6. Number of readers.
  7. Reader engagement (i.e. Time Spent on Pages, Number of Pages Traversed, Comments/Shares).

Any person wishing to genuinely understand and track the health of TeleSUR English, or any website for that matter, should be looking at these key performance indicators.

Looking at TeleSUR English’s social media footprint, we can see the shape of such mismanagement.

False Followers on All Social Media

On TeleSUR English’s Twitter, Facebook and YouTube Accounts there is ample evidence that many of the people which are “Following” these accounts are not real.

Pablo Vivanco admitted this was true while on the phone with me.

Lacking internal access to their social media accounts and to their internal purchases (to check for “Pay for Followers” services) I cannot say for certain what proportion that this is actually is, but I can estimate and what I can say authoritatively is that they have zero value.

False Followers on Twitter

TwitterAudit suggests that about 80% of TeleSUR English’s followers are real, however based on engagement numbers demographics and the number of people following them that follow over 500 people, I’d say actual people following are about one-half to two thirds of what is actually shown for Twitter. A full report from Twitnomy could easily show me wrong. 

False Followers on YouTube

For the number of YouTube views and subscriptions, I would say the percent of people that are fake to real is much higher.

Given the ratios of ratings of videos, to engagement via comments, to view numbers I’d say that it is likely half of the views and subscriptions aren’t real.

False Followers on Facebook

There’s fewer means for determining false engagement levels on Facebook outside the app itself, so I decided to try an experiment.

After reviewing a number of posts people, I noticed a number of recurring names.

Given many of these people’s profiles were almost entirely not in English, I was surprised. I understand that it’s normal in many places for English to be a 2nd, 3rd or even 4th language – but there was just zero indication other than a TeleSUR English link that it was within there repertoire. As such I decided to send friend requests and message ten people to see how many responded. Out of the ten, only one did.

Now does this mean only one in ten of their followers are real? Certainly not.

What it does mean that someone at TeleSUR English has been paying for follower services, which ought to be categorized as an improper allocation of tax resources.

Interesting to note: What happened shortly after I tried this experiment? Facebook took down the TeleSUR English Facebook page.

***Update 2/11/18***

Because of the above section, I’ve since been accused that I want to “destroy” TeleSUR English. This is simply not true, I simply do not believe that paying for fake followers is a defensible strategy.

Furthermore, I’ve since learned from an internal source that the unpublishing of the TeleSUR English Facebook page was an accident on their part. That they’ve not commented on this, to me, is totally irresponsible and a further example of their willingness to distort the truth for their own narrative gain.

 

Other Examples of Corruption

TeleSUR English has now been in existence for over four years and as a result of their choosing a director primarily for ideological rather than professional reasons, TeleSUR English pursued a number of content ideation, production and digital media strategies that are not considered best practices by YouTube, Facebook, and Twitter.

Examples of Best Practices Not Being Followed

One example of TeleSUR English not following best practices is with its abundance of high production videos that are simply too long.

YouTube and Facebook videos which are most often shared are five minutes and under. While longer format content certainly fulfills a need, TeleSUR English ignores all data-based advice by not repurposing what they’ve already produced into short and succinct segments that are more readily sharable and digestible.

That the above video has only 38 views is both a testament to its length and the bizarre name “Birds of the Apocalypse” that means a person looking for information on “Vulture Funds” will have great difficulty finding it.

Additionally there are the technical mistakes which sometimes require viewers to tell the TeleSUR English staff that the video they are live-streaming is sideways.

Such mistakes happen naturally, it’s only human. However it seems that TeleSUR English has such an abundance of them as the person directing the enterprise simply doesn’t know how to optimize their digital media presence.

Wrong Backlinking Strategy


A well-executed back-linking strategy is an incredibly powerful means for establishing a higher Domain Authority and drawing in readers. However from the above view from Ahrefs we can see that this was not the case.

The strategy which TeleSUR English followed was to take a route that allowed for the wrong kind of data to be presented in fair light rather quickly – “outreach”. Outreach in this instance means putting over a million links on low domain authority websites that has their content generated by users.

Not only does this not constitute an effective strategy, but changes on the content platform could remove all of that effort with a terms of service change or a coterie of committed, computer literature people could remove all of those links.

It’s understandable WHY someone would want to do this – currently some of the top referring pages to TeleSUR English are from Wikipedia, however this doesn’t justify this as a strategy but instead as a reason why to change strategy.

Any government funded institution that spends money on a back-linking strategy that involves people placing hundreds of thousands of links on Wikipedia, Pinterest and GooglePlus is guilty of gross incompetence and misuse of public funds.  

Terrible User Experience Encourages Visitors to Bounce

The above screenshot capture is one of the numerous examples that illustrate the website was not properly designed.

Difficulty browsing frequently causes viewers to leave the page and I imagine that their bounce rate is exceptionally high.

After all, what sort of credibility can you grant to an enterprise that doesn’t know how to properly put the pieces together that allows for the dissemination of content?

Wrong Content Management Strategy
Many articles simply don’t have a title.

Many of the pages on TeleSUR English lack titles or anchor text. This is a basic and important component of websites. That it’s not there means that there is no Quality Assurance or Editorial staff that knows to include these before publication. That so much of their web content has been posted without this indicated a lack of competency on the work the Director oversees.

No One Is The Reporter
You’re the Reporter Section January 8th, 2018
You’re the Reporter Section January 19th, 2018

 

 

 

 

 

The brief report I sent to Pablo Vivanco mentioned how in the You’re the Reporter subheading of TeleSUR English there were only five articles and that the last one published was over a year old.

This must have struck a nerve, as a few days later the content therein was deleted while the header remained.

What a telling symbol of the Director of TeleSUR English’s technical incompetence: he can’t even properly delegate the deletion of the entire section – only the content within the section!

Beyond just a symbol of incompetence, what else does this say about Pablo Vivanco’s directorship of TeleSUR English that after multiple years he still hasn’t been able to come up with a means for attracting, retaining and developing talent that wants to write from the perspective TeleSUR English wishes to promote.

Orlando Perez and Pablo Vivanco: TeleSUR English’s Corrupt Leaders
Orlando Perez

One of the Austrian School’s criticisms of the socialist mode of workplace administration and management is what they see as the tendency for innovation to be lost in production. Why? Those which meekly follow “the Party Line” would take up such a position rather than those that are most meritorious.

While I think that most of this school of thought to be ahistorical and metaphysical – this could explain the reason why TeleSUR, let alone TeleSUR English, doesn’t make it into the top 100 Latin American Newspapers Web Rankings.

Certain personality types, after all, prefer to keep power to themselves and act as a barrier for those that might be better equipped to direct. These are the kind of people that insulate themselves with a coterie of sycophants rather than surround themselves with the type of talent that is continuously striving for excellence.

Now admittedly I do not know much of the history of the people involved in TeleSUR English other than what I’ve been able to piece together from forums and blogs on the internet, but the story which emerged seems to confirm that the Hayek’s concerns have been actualized at TeleSUR English.

There are numerous (1, 2, 3, 4, 5) accounts of TeleSUR English’s difficult working environment and the person who oversees it’s Director, Oscar Perez, has had his fare share of controversy as well.

In 2017 Orlando Perez was fired from El Telegrafo as part of a political change up.  Shortly thereafter he fled Quito, Ecuador for Miami, Florida following his assault on his former girlfriend. After he decided to stop evading arrest and returned to Quito, he held a press conference to explain everything and has since maintained his innocence, but in a highly politicized context wherein working for a leftist state-media publication is seen a mar on one’s resume, this doesn’t really matter.

In an environment where attracting and retaining talent is already hard, appearance matters and it’s no logical leap to say that talented women may be shy of wanting to work in an environment they are concerned about male aggression.

Besides this consideration, there Orlando Perez’s proclaimed political purity and orthodoxy that takes on a sinister tone when it comes to how he views his opponents. After translating several of his articles and interviews (1, 2), I noticed an overlap in our political views. However where he uses abelist language to refer to the “the autistic left” I refer to this group as politically aloof hedonism as I see no reason to insult and alienate potential allies as well as those with mental impairments.

En toto, considering that TeleSUR English states that they want to be “A space and a voice for the construction of a new communications order” centered around the subject of  “Global South” an allusion to social, political and economic justice – it makes me wonder why they would have someone directing the decision-making process considering that clearly alienates so many potential allies and talent.

 

Pablo Vivanco

Not being a reporter with numerous articles by and about him, learning about Pablo Vivanco has been more difficult. From what I can tell his experience in digital media starts with him at TeleSUR English and besides the above, which shows that he has directed operations as if it were still the early 1990s and without a thought to the important nuances which make up effective digital strategy, there is little else worth noting.

I admit this is total conjecture, but it certainly seems to me likely that Orlando Perez would want to cover up the extent of Pablo Vivanco’s ability to formulate and enact a digital media strategy based upon the current best practices shared by the social media outlets that TeleSUR English uses.

In the wake of his domestic assault case, this would likely become another reason those in power would want to distance themselves from him and thus he needs it swept under the rug.

***Update 2/11/18***

I’ve received confirmation from a source inside TeleSUR English that confirms my above speculations about Orlando’s insulting, overbearing demeanor. I’ll quote this in an second article in the event I get more feedback.

Why Speaking Up and Out is More Important Than “Keeping it Professional” in This Instance

The reason that I’ve decided to write and publish this assessment is simple: It’s what an honest citizen with professional abilities and integrity would do in the situation – call out incompetence and corruption to help ensure the optimum function of a government institution.

TeleSUR encourages greater transparency in all governmental affairs, no surprise as it was in part founded to counter the lies of corporate media that had a major role in the 2002 coup attempt against Hugo Chavez Frias.

Ecuador has given asylum to Julian Assange and the governments of all TeleSUR contributors initially a defended Chelsea Manning and Edward Snowden. While U.S. politicians called these people traitors, seditionists and said that they should be killed without trial – the voices representing The South defended their actions as a service to the world. People have a right, they said, to know the extent of surveillance and espionage that everyday people and various businesses were subject to.

TeleSUR English, however, does not themselves abide by such values as transparency that the governments paying its bill claims to promote. Instead, it replicates an elite-est strand of authoritarian socialism that lies to it’s readers and tells itself it’s doing “good work”.

 

There Will Be No Quality Democracy As Long As There Is No Ethics in Politics

René Ramírez, National Secretary of Higher Education, Science, Technology and Innovation, interviewed by Orlando Perez

Translated from El Telefrago by Ariel Sheen

For the academic, 2016 “can be read as the year of the end of the long 20th century in historical terms”. He adds that Brexit, the victory of Donald Trump in the United States and the death of Fidel Castro symbolically mark a turning point in the correlation of forces worldwide, both political and economic. Álvaro García Linera points out that it is the end of globalization.

What is your new book called?

The Great Transition: In Search of New Common Senses‘.

Why the great transition?

In reference to the book by Karl Polanyi, The Great Transformation. I locate what happened in Ecuador in this decade in the framework of the political dispute, of the neoliberal background that marked two decades lost for the country and Latin America. There is a historical absurdity of wanting to point out that 10 years is enough to make a structural transformation, as some politicians like María Paula Romo and Guillermo Lasso have mentioned. That is to have no idea of ​​history, neither Ecuadorian nor global. That is impossible, even more so when institutions created to generate an oligarchic society had to be dismantled and, after destroying it, to rebuild another that seeks the common good of the great majorities. If someone is being dragged by the current in the direction of a waterfall, the first thing to do is to steer the boat to take another direction. These ten years have allowed us to re-direct the ship, sailing against the current of world power relations and generate enough social energy to go towards peaceful waters and be able to anchor in a good port. Part of the great transition involves having redirected the ship, while improving the welfare of its passengers.

Does this mean that there is not a decade won?

Of course there is a decade won. And we have another decade ahead of us to win, but it is first a decade to contest. However, we must make a historical reading of the decade gained. Beyond the social results, which are clearly positive. Ppoverty has been reduced, consumption levels have improved, income levels, universal access to education and health, among others. There is a decade gained in political terms justly because the possibility of continuing to dispute a transformation of social structures to build a new social order: the construction of a sustainable human democracy is alive; that is, the society of good living.

What are the historical conditions identified in this transition that make the great transformation viable?

That there has been a dismissal / constituent moment, where the citizenry manifests the need to sign a new social covenant pact that generates a new social order; that the new social pact allows a structural transformation and that the political decisions that accompany the new pact have been structuring actions that allow us to configure the conditions of possibility of being able to dispute the great transformation.

The dismissal / constituent moment is clear, but does the new social pact make a new social order possible?

I have absolutely no doubt it does. The horizon of meaning is embodied in the new constitutional text. There are multiple paths for transformation. For example, we must pass:

1) from anthropocentrism to biocentrism;
2) from colonialism and patriarchalism to the pluridiverse society (plurinational and intercultural);
3) from exclusively representative democracy (which is consubstantial to capitalism) to sustainable human democracy, based on social participation and deliberation;
4) from market capitalism (social de-commodification) to the social and solidarity economy and, 5) from the mercantilist corporate state to the popular sovereign state guaranteeing rights.

Europe raised the construction of the Welfare State and that has been the last proposal for the construction of a new social order (after the failure of the offers of society made by the Soviet bloc). Now it seems that the right begins to dismantle it. In this framework, the road was based, among other aspects, on recognizing the equality of citizens with respect to social rights based on representative democracy. Undoubtedly, the constitutional proposals of South America are moving in that direction and the progressive governments have made rapid progress in reducing poverty, inequality and democratization of rights. But in the world that we live that is insufficient. The “new modernity”, if the term fits, goes through the construction of plurinational societies. This is what the Constitutions of Ecuador and Bolivia, which without a doubt are in the vanguard in these terms. While this was raised in the South, in Europe last week in two days, 340 migrants died trying to reach their land. In fact, in 2016 the record number of 4,300 deaths in the Mediterranean was reached with three times fewer arrivals of migrants by sea than in 2015.

Europe is now synonymous with obscurantism and barbarism. Equality has to live with diversity and recognize the diversity of identities that exist in the world. In this framework, the vanguard is to recognize universal citizenship and the recognition that unitary Plurinational States can be built respecting the pluriculturality of identities and nations that coexist in each territory. In Polanyi’s diagnosis of the rise of fascism in the mid-twentieth century, he shows how xenophobic nationalism was a reaction against the enormous inequality caused by the free market. It was a social defense mechanism. In our days, in it’s own unique way, it seems that history repeats itself.

In the economic sphere, what are the transitions that make the transformation viable?

Globally, you might think that 2016 can be read as the year of the end of the long 20th century in historical terms. The Brexit, the victory of Trump and the death of Fidel symbolically mark a watershed in the correlation of forces worldwide, both political and economic. Only the rejection of Trans-Atlantic and Trans-Pacific treaties and the exit of the EU from Great Britain configure another scenario in the world panorama. García Linera points out that it is the end of globalization. Personally I think it is the beginning of another globalization. Ecuador must think about that framework.

In these 10 years has been able to walk disputing the sense of the barbarism of what is capitalism but obviously within capitalism. The autistic left believes that it was viable to do it from another system. Impossible! Sometimes I feel that this left doesn’t understand what power means, while the right has a great understanding not only of its meaning but also how to exercise it.

In summary terms, I can point out that in the book I argue that in this decade there have been three actions (at different speeds) that are essential to continue disputing a great transformation:

1) a great deconcentration of capital;
2) a new original socio-ecological accumulation;
3) a large accumulation of physical capital.

It remains a task of the vanguard to build a form of productive organization where redistribution is produced and produced by distributing. We propose the construction of a social economy of knowledge built from a collaborative logic.

In these processes, other common meanings must be configured to break the hegemony of the exchange value and a new social value-based appropriation based on life and use value. We must break with the society that knows the price of everything, but knows the value of very few things. The construction and appropriation of such a sensibility is the urgent task of the second transition now in dispute.

Does the left that you call autistic point out that the big winners are the capitalists? What do you think about this assertion?

The decade is won because the whole society won. The difference is that in comparison with the preceding decade, these ten years before had a deliberate priority: the poor and the workers.

In my book I show how the growth during these 10 years went largely to the poor and working class. Participation in the pie (which, incidentally, doubled) decreased by 10% for the capitalists and was distributed among the workers and in that so-called mixed economy (for example, popular economy, cooperatives, etc.). In these ten years, decisions were made that disputed a de-accumulation of capitalist logic; that is, that it passes from hands -either in stock or in future flows- of the capitalists towards society, either directly or indirectly through the State.

Here are some examples: the compensation of the two biggest social robberies in the history of the country. With the audit of the external debt and the recovery of the bank bailout of 2000; the social recovery of oil revenues; the financing of the doubling of the human development bonus destined to the poorest financed with the profits of the private banks are examples of this deconcentration of capital.

In structural terms, we must be vigilant that the trade agreement does not entail a re-concentration of the accumulation in transnational capital and that the original accumulation produced in this decade will not serve to generate accumulation elsewhere, but will produce a larger concentration of wealth where the economy it is produced. This develops a domestic pattern of economic diversification and specialization.

Likewise, there has been a new accumulation of socio-ecological capital and a democratization of access to programs which enhance human capacities. Access to education, health care, social security. Avoiding the emission of 6.3 tons / year of CO2 as a consequence of the change in the matrix energy, etc. Is it not amazing that the average life of Ecuadorians has increased 5.5 years in the past decade?!

In this transition, it is important to develop non-speculative physical capital to make another types of accumulation viable: roads, hydroelectric plants, ports, airports, etc.

What we must have clear about is that in the current scenario there has been an accumulation that did not exist before. The right is rubbing his hands over this. After this wealth that did not exist before was created, the Right seeks to concentrate the benefits in a few hands on national and / or transnational capitalists. They want to freeze the increase in social spending for 20 year and, impose the elimination of the state’s obligation to guarantee initial and secondary education made public and free by Temer. They want a reduction of the government investment in Science and Technology a la Macri. Then there’s Lasso’s proposal to privatize social security so that each “one chooses” its provider in the name of freedom.

it is clear evidence of a new accumulation that the great capitals in our continent intend to do or are already doing after the social decade won by the progressive governments. The proposal of the right: the appropriation of human capacities and institutions of common interest. We must realize that in Argentina, and Brazil, for example, the dispute over transformation has become very opaque.

What should be the strategy?

In the contest to constitutionalize Ecuadorian society, we must be clear about the meaning of the history we are currently experiencing. A free flow of goods and services does not necessarily place us in the nexus of the world economy. As I point out in my book, it seems that 2017 will be the beginning of the 21st century.

That strategy is of the last century and would plunge us into the worst dependency in history. When I talk about the great transition in the book, I also point out that it is not a single transition, but two: the one that Ecuadorians sign and that is embodied in the constitutional text and the one that happens on a world scale: the transition from industrial capitalism to cognitive capitalism based both on processes of speculative financialization of the economy.

The new commercial policy will be directed towards the management of intellectual property. This strategy must then be linked to intelligent inclusion in the powerful circuits of generation of knowledge, technology and innovation. And all this within a framework that addresses the needs and potential of our peoples.

Unfortunately, I see very little debate about what is the role of science in social transformation and what strategy of technological development ought be followed in Ecuador’s coming decades. Ecuador will not get out of the development traps previous set unless it has a clear strategy of how to break the technological and cognitive dependence it has. And it must know how to defend the biodiversity that it has.

It is not fortuitous that in world treaties countries are forced to put in penal codes randing from sanctions to imprisonment when copyright or property rights are undermined. Yet nothing is done when the biodiversity of our countries is stolen! This is biopiracy!

In my book I proposed that the new geopolitics is already contesting this knowledge-biodiversity relationship. That is why, the strategy I propose is for bio-knowledge for the good living of our peoples and nationalities. Thank God we have oil, but we must also be clear that only through deliberate social collective action can we be a tertiary exporting country of knowledge and technology. Thank God we have Galapagos, but thanks to the will of the Ecuadorians we are building Innopolis.

What do you mean when you point to the little debate that takes place on these issues in the electoral process?

It is very sad to see how we have fallen into the democracy of the “encuestología”, that the government opposition consists simply in opposing everything the government has done according to their surveys. That is no proposal for how the future should be goverened. Not only that, if one analyzes what the candidates say, the country would fail sooner rather than later. Ecuador has no monetary policy towards the dollar, so trade policy may be cut for obvious reasons. This is heard in the proposals of the candidates who say they will lower taxes, will remove the tax at the exit of foreign currency or the advance of income tax, etc.

When the government put up safeguards, among other reasons, to defend dollarization, the right immediately went out to attack it. It wants to guarantee quality rights as in the ‘first world’, with a fourth world tax system. This is unfeasible! If such actions take place, Ecuador will soon have to exit dollarization (if the price of a barrel of oil changes radically upwards). I think we are in a very serious debate in the economic field in the electoral process.

One more point: the repressed past is being disputed. The right says: the government spent too much, now it is necessary to amend through sacrifice. It is punitive morality which seeks to induce fear and solve it by pointing to a scapegoat. In all the opposition speeches a negative messiah is announced and the pitiful tone of Ash Wednesday of the revolutionary carnival is heard. The left must continue to dispute the future, to hope, to embody the conviction that it is possible for all of us to live well, here, today and in this land called Ecuador. Let hope overcome fear!

What role do the media play in this dispute?

The media are the main tool of power used by the right to produce disenchantment and despair. The news, the newspapers try to build the society of fear, of suspicion, of distrust. The news that grows most in audience are the ones with the most blood. To this is added the social networks. This new public sphere allows anonymous trolls to defame without any public responsibility.

Their strategy of pyramidalization (I think this means reinforcing hegemony) when trying to generate the news of the week is clear: they use the massive media and the big ‘influencers’ who have many followers in their social network accounts. Not those who are random private media journalists. Therefore, one of the main principles that must be challenged in tofay’s democracy is truth and defense of the public sphere.

As a citizen I would expect that any candidate for the Presidency of my country will always be attached to the truth and have the courage, in case of being wrong, to clarify and ask for public apology for the mistake they made. Not that lying ought be used as a deliberate strategy to win votes. That is the strategy of a right without morals. We must be clear that there will be no quality democracy as long as there is no ethics in politics and as long as the truth does not reign in the public sphere.

There is a left that indicates that it has been a wasted decade. What do you think?

I agree with the point made by Emir Sader: for those that see is as wasteful decade, it is because they wasted the decade. The question asked by the Brazilian sociologist is pertinent: if governments like the Citizen Revolution are responsible for the return of the right, as these groups usually affirm, then why is this ‘ultra left’ not strengthened? Because they have not taken advantage of the weakening of progressive governments and thus taken their place? No. It is simple. It is because they have no popular base and their arguments have not penetrated any sector of the population.

This left should learn that they are also responsible for their actions or non-actions. Unfortunately, the right has been much more astute and efficient in political terms than this left. It is no coincidence that this left in the next elections has no direct spokesperson as a presidential candidate. A left without a town, it is not a left. In this sense, it seems that the left noun remained large. Yes, they have wasted this decade!

What is the role of politics in this regard?

Perhaps as important as the viability of the contest is that the same described transition has been made within a democratic and peaceful framework. The process of social reconfiguration, having these characteristics, has allowed us to recover the trust in the other and above all the capacity of citizen astonishment in the face of social injustice – which has allowed people to move from indignant anger to the hope of a mindful citizen hope. The right is astute in pointing out that institutional confidence, citizen’s hope in and the recovery of politics are the main weapons that progressive processes have to move forward.

In this context, it is vital for the right to disenchant, to despair of citizenship and to dismantle the image of politics as a space to create a just social order. In this framework, it is necessary to understand political action as a means but also as an end to the process of change. In this way, political action must create a virtuous circle, based on actors that support and push change, and that the change they sustain and support strengthens them. Faced with the society of mistrust and fear that the right seeks to establish as a common sense, one of the main challenges that Lenín Moreno has is to restrain the citizenry – as he does- in order to continue with the hopeful spirit we have had in these 10 years, which implies generating another aesthetic in politics.

What Social Democracy Do We Speak Of In 21st century Ecuador?

Descriptive statistics from Ecuador’s 2013 legislative elections, provincial deputies

Original text by Oscar Perez, Director de el Telegrafo

Translation by Ariel Sheen

In Europe, social democracy is not only going through its worst moment in history, but it has revealed itself as a tendency of those that are right of center. This is evident through the means of those that practice power in its name, the impact of policies on their respective countries, and in the frustration of those social groups that placed their hope in them. At the same time, however, there are still leaders and groups advocating within the social democracy camp for exit from the parliamentary process.

All this infighting is occurring during a period of emergence of various fascist right tendencies found deep within various electorates. The silence of Social Democrats on the triumph of Donald Trump in the USA and the lack of debate on the possibility of a fourth term for Angela Merkel is not something for which we should be grateful.

And in Ecuador? What remains of the social democratic programs that Rodrigo Borja raised despite the antagonism of the oligarchic right? Programs that he could never fulfill, for the same reasons that now lead us to think that it is an impossible political project for a country like ours.

Is it enough to mention the slogan “social justice with freedom” to reflect the crisis evident in this current of thought? Should we think of the social democratic project in Ecuador merely as those consisting of political representatives that claim this label? Could it be that having stretched the Ecuadorian political process to the left in the last 10 years forced a certain social democratic nostalgia without a proper analysis of its real content?

It is very convenient to appeal to the center and talk about absolute consensus. It sounds good – like something found in a self-help manual for times of existential crisis. The European and Latin American reality, however, tells us several truths about where such verities of political centrism leads.

If what is now described as Ecuadorian Social Democracy could adequately explain how society functions – perhaps it could also explain to itself why it has not exercised power for more than 20 years? And something else: why are those who now represent this movement not so different in their visions from the right? Why do certain right-wing actors join those self-described Social Democratic organizations without any misgivings? They will tell me that there are also others, of those who were called left. Yes, as it also happens in the US, where ‘libertarian’ groups that defend homosexuals, ecology and women now join Trump without any misgivings.

In practice there is not much difference between what so-called Social Democrats and what the Social Christians, the Christian Democrats and the right-wing libertarians propose. In fact, many of them have their best representatives in the media, in blogs and in the media or the many International NGOs with representatives in Ecuador.

Although one or the other speaks in favor of women’s right to choose abortion or homosexuals to marry, they do not want to transform society much beyond that. It sounds very nice to defend the rights of women and sexual diversities, but within a society predicated on a capitalism means tolerance and nothing else.

This is how they conceive how our society should be: tolerance of diversity, but continued exclusion of opportunity via maintenance of in the distribution of wealth; women ought to be protected from assaulted or violated but not from market conditions which deny them decent jobs. Young people are free and sovereign, but only to sustain the market as good consumers and not as citizens part of a project of collective social transformation.

As the Colombian philosopher Santiago Castro-Gómez said recently in a lecture at La Falco: The only way a society can be changed is by transforming the common sense of our peoples and by taking institutions (not only in the state sense). From there can be exerted real and revolutionary political power!

Even if it is hard for them to recognize it, the new social democrats are actually right-wing libertarians. They have not learned from Rodrigo Borja much less the classics of international social democracy. This is neither meant to stigmatize nor underestimate their political performance.

On the contrary, I say this only to provide evidence for their political role during electoral campaign times. They do this to differentiate themselves from Alianza PAIS. They declare themselves to be anti-reformists to death, with all the consequences that this entails, but then agree with many of the postulates of the Right on the role of the State, fiscal matters, the state of the world economy and the quality of democracy in terms of rights of participation or social inclusion.

Of course, since intellectuals are very busy contributing to electoral campaigns, and profiting as consultants, pollsters and political marketing strategists – as could be seen in the last Political Communication Summit, held in Quito – they do not want to reflect on this. Perhaps this is because their intense work schedule does not give them time to reflect.

And yet there are still some truly independent intellectuals (some of them who write in this newspaper luckily) who have touched on Creole social democracy’s open wounds. Something that can hardly be recognize themselves when one is silent about major developments that have happened in Spain, France, Germany or England over the past two decades.

The question is open and involves a response that in the middle of the electoral campaign should force a more serious debate: what social democracy do we speak of in Ecuador in the 21st century?

*

¿De qué socialdemocracia hablamos en el Ecuador del siglo XXI?

En Europa la socialdemocracia no solo atraviesa el peor momento de su historia, sino que se ha revelado como una tendencia de derecha antes que de centro, no solo por sus prácticas en el ejercicio del poder, sino por el impacto de sus políticas en sus respectivos países y en las sociedades de bienestar de las que tanto se preció. Al mismo tiempo hay líderes y grupos que disputan en el seno de esa socialdemocracia una salida por la izquierda.

Todo eso ocurre cuando la emergencia de derechas y tendencias fascistas cala hondo en el electorado. No es gratuito el silencio de la socialdemocracia sobre el triunfo de Donald Trump en EE.UU. y el casi nulo cuestionamiento a la posibilidad de un cuarto período para Angela Merkel.

¿Y en Ecuador? ¿Qué queda de representación de la socialdemocracia que Rodrigo Borja enarboló en plena disputa con la derecha oligárquica y con un programa que nunca pudo cumplir por las mismas razones que ahora nos llevan a pensar que es un proyecto político imposible para un país como el nuestro? ¿Basta con mencionar un eslogan (justicia social con libertad) para reflejar esa corriente de pensamiento en crisis en el mundo? ¿Se puede pensar en una socialdemocracia a la ecuatoriana a partir solo de la representación y las figuras de algunas personas que se autocalifican de ese modo? ¿No será que haber estirado hacia la izquierda el proceso político ecuatoriano de los últimos 10 años obligó a cierta nostalgia socialdemócrata sin el debido análisis sobre su real condumio?

Es muy cómodo llamarse de centro y hablar de consensos absolutos. Más bien huele a un manual de autoayuda en tiempos de crisis existencial, pero la realidad europea y la latinoamericana nos gritan varias verdades sobre las neutralidades o los centrismos políticos que ya sabemos dónde terminan. Si lo que ahora se autocalifica de socialdemocracia ecuatoriana pudiera explicar cómo entiende a nuestra sociedad, quizá podría también explicarse a sí misma por qué no ha ejercido el poder hace más de 20 años. Y algo más: por qué quienes ahora la representan no son tan distintos, en sus visiones, de la derecha, tan así que determinados actores de la derecha se afilian a esas organizaciones autocalificadas de socialdemócratas sin ningún recelo. Me dirán que también hay de los otros, de los que se llamaban de izquierda. Sí, como también ocurre en EE.UU., donde los grupos ‘libertarios’ que defienden a los homosexuales, la ecología y las mujeres ahora se afilian a Trump sin ningún recelo.

En la práctica no hay mucha diferencia entre lo que plantean los autodenominados socialdemócratas y lo que proponen los socialcristianos, los democratacristianos y los libertarios de derechas (muchos de los cuales tienen a sus mejores representantes en los medios de comunicación, en los blogs y en las ONG internacionales asentadas en Ecuador con representantes nacionales).

Aunque uno que otro hable a favor del aborto o del matrimonio homosexual, en el fondo no quieren transformar la sociedad. Suena muy bonito defender los derechos de las mujeres y las diversidades sexuales, pero dentro de un capitalismo intenso maquillado de tolerancia y nada más.
Así conciben nuestra sociedad: tolerancia con las diversidades aunque estas sigan siendo excluidas en la distribución de la riqueza; que las mujeres no sean agredidas ni violentadas pero que no tengan trabajos dignos ni sean sujetos de la transformación colectiva; y que los jóvenes sean libres y soberanos, pero para sostener al mercado como buenos consumidores y no precisamente como ciudadanos.

Como dijo hace poco el filósofo colombiano Santiago Castro-Gómez en una charla en la Flacso, del único modo que se puede cambiar una sociedad es transformando el sentido común de nuestros pueblos y tomándose las instituciones (no solo en el sentido estatal) para desde allí ejercer poder político real y revolucionario.

Los nuevos socialdemócratas (que no han leído los libros y reflexiones de un Rodrigo Borja y menos de los clásicos de la socialdemocracia internacional) son en realidad unos libertarios de derechas aunque les cueste reconocerlo. No es ni un estigma ni una subestimación a su actuación política.
Todo lo contrario, solo es la constatación de su rol político en tiempos de campaña electoral porque para diferenciarse de Alianza PAIS no solo se declaran anticorreístas a muerte —con todas las consecuencias que ello depara—, sino que coinciden en los postulados de la derecha sobre el rol del Estado, materia fiscal, estado de la economía mundial y la calidad de la democracia en cuanto a derechos de participación o de inclusión social.

Claro, como los intelectuales están muy ocupados en contribuir a las campañas electorales, en calidad de asesores, consultores, encuestadores y estrategas de marketing político (como se pudo constatar en la última Cumbre de Comunicación Política, desarrollada en Quito) no han querido reflexionar sobre esto.

Quizá por falta de tiempo dado el trabajo intenso al que están sometidos, pero hay todavía algunos intelectuales verdaderamente independientes (algunos de ellos que escriben en este diario por suerte) que han tocado en las heridas abiertas que tiene la socialdemocracia criolla y que muy difícilmente pueden reconocerse como tales cuando callan sobre lo ocurrido en las 2 últimas décadas en España, Francia, Alemania o Inglaterra.

La pregunta está abierta y conlleva una respuesta que en plena campaña electoral debería obligar a un debate más serio: ¿de qué socialdemocracia hablamos en el Ecuador del siglo XXI? (O)

 

For an American take on a similar theme, watch this: